John P. Muñoz is a seasoned operations executive and entrepreneur with a distinguished record of leading large-scale teams and managing complex, multimillion-dollar budgets across the United States. Over his career, he has overseen tens of thousands of employees and earned recognition for leadership and community engagement from numerous nonprofit organizations, as well as the Hispanic Chamber of Commerce and the Greater Chambers of Commerce of Las Cruces, NM and Oklahoma City, OK. John is a community leader and currently serves as President & CEO of the Downtown Las Cruces Partnership.

A dynamic public speaker and community advocate, John has served as a commencement speaker for the New America School and the Las Cruces Independent School District. He has emceed professional and civic events and represented the local chamber during an official visit to Italy’s regional chamber, the Camera di Commercio Industria Artigianato e Agricoltura di Sassari. His achievements have been featured multiple times—and in multiple languages—on the covers of Ser Empresario magazine and The Sitel Globe.

Professionally, John held executive leadership roles at Electronic Caregiver (ECG), a privately held healthcare technology company in Las Cruces recognized twice by Inc. magazine as one of the fastest-growing companies in the United States. As Chief Experience Officer and Chief Relations Officer, he helped shape strategic direction and stakeholder engagement. John is married to Lia and is fluent in English, Spanish, and Italian.